rugged Gentleman
BIG VISION
FOR BOLD men
Our vision is to guide men toward discovering their true selves—embracing both their strength and their shadow. By shedding light on the unseen parts of who we are, we create space for authenticity, growth, and balance. Rugged Gentleman exists to inspire a journey of self-discovery, blending rugged masculinity with refined wisdom for a life of substance and purpose.
No. 01
OUR PURPOSE
We believe in redefining modern masculinity—celebrating the balance of strength, authenticity, and growth. Our purpose is to inspire men to embrace their truest selves, fostering a sense of brotherhood and a lifestyle that’s as rugged as it is refined. Rugged Gentleman is more than a brand; it’s a journey toward substance and style.
No. 02
Our Style
Our style combines timeless craftsmanship with modern edge. Inspired by classic menswear and the grit of everyday life, Rugged Gentleman pieces are designed to tell stories. From tailored essentials to rugged outerwear, every detail embodies sophistication, durability, and the confidence of a man who knows his worth.
No. 03
OUR
METHOD
Our method is simple: quality over quantity. We focus on small-batch production, ethical sourcing, and timeless designs that stand the test of time. Every piece is crafted to reflect substance over surface, blending form and function seamlessly. Rugged Gentleman is about more than apparel—it’s about creating with purpose and integrity.
IT ALL BEGAN WHEN THEY TOLD ME no.
THE ORIGIN
STORY
I’ve walked through fire—facing my darkest moments, even standing on the edge of despair. But in that darkness, I found purpose:
Rugged Gentleman was born from the timeless ritual of men gathering around the fire—a place where walls come down, stories are shared, and the unspoken finds its voice. It’s a tradition as old as time: tough conversations, quiet reflection, and, sometimes, tears. In those flames, something powerful happens—truths are revealed, and men rediscover their strength.
In my darkest moment, I realized that strength isn’t about hiding your pain—it’s about having the courage to face it, share it, and let it shape you into something greater.
For Chris, this idea took root during the most difficult chapter of his life. He found himself at his lowest point, ready to give up. But in that unbearable moment, a spark ignited—a pull to step back, to fight for himself, and to be there for others who might feel as lost as he did.
From that moment, Rugged Gentleman became his mission: to create a space where men could share their struggles and triumphs, support one another, and find balance between their rugged strength and their softer, shadowed selves. It’s more than a brand; it’s a movement to inspire men to rise from the ashes of their challenges, embracing both their vulnerability and their resilience.
I’m Chris, the founder of Rugged Gentleman.
what I'm known for
BOLD prints
weekend PLANS
kitchen music
KNOWN TO SPLURGE ON
leather bombers
FAVORITE PLACE TO HOLIDAY
anywhere new
ALWAYS ORDER ME A
whiskey neat
ENTIRELY UNDERRATED
Vulnerability