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WILD WITHIN COLLECTION / RG /

WILD WITHIN COLLECTION / RG /

WILD WITHIN COLLECTION / RG /

WILD WITHIN COLLECTION / RG /

A gentleman isn’t born

HE'S MADE

Being a gentleman today means finding strength without losing gentleness, embracing refinement without sacrificing resilience. Rugged Gentleman is your guide to cultivating a lifestyle that speaks to who you truly are.

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WHO WE ARE

Rugged Gentleman is a lifestyle brand for men who live with purpose, strength, and a refined edge. We honor the journey of becoming the man you’re meant to be.

About us
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OUR LATEST COLLECTION

ESSENTIALS

BLUEPRINT

BROTHERHOOD

EXCLUSIVES

Unlock the essence of rugged style and purpose with our Wild Within Collection—a curated blend of essentials, guidance, community, and exclusive access to Spring 2025’s finest drops. Begin your journey with us.

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THEY SAID IT BETTER THAN WE COULD

TIP S.

Fierce yet gentle, rugged yet refined—a true man embodies both

At Rugged Gentleman, we believe every man carries a unique yet familiar spirit—fierce and intimidating, yet gentle and nurturing. Our clothing isn’t designed to "make the man" but to complement and magnify the man you already are.

Terri H.

“Brotherhood isn’t just a bond—it’s the strength to face life together.”

Brotherhood is more than friendship—it’s family. It’s about loyalty, trust, and being there for each other through every high and low. It’s the strength to lift one another when the weight of the world feels heavy. At Rugged Gentleman, brotherhood is standing together, stronger together.

Adam G.

“True connection is found where nothing is needed, but everything is shared..”

For many men, being part of a group isn’t easy—but it’s essential. In moments shared around a fire pit with cigars and bourbon, there’s no need to give or take—only to connect. These moments of camaraderie offer encouragement and understanding, carrying a rugged gentleman forward until the next gathering.